Development of a website and let it grow is like planting a tree and then promoting it. You must nurture it at every stage from start to infinity. Only the launch of a website is not enough, you will need promotional activities to locate targets and reach out to them. You must ensure that your presence is felt by the whole world. There are several ways to drive traffic to your site such as posting links on other sites and search engines, sending out e-mails, start affiliate programs, writing articles and so much more.
Here are some techniques to drive traffic to your website:
1. Create links – the number of links on several web sites shows the level of popularity that you have. Keep in mind that you exchange links with other web sites in as many as possible because it helps to get more subscribers or customers and you can also have a separate page for this purpose.
2. Provide the latest – make sure that you have the most updated information to better serve your visitors that also helps in creating new customers and retain the old ones.
3. Emails – make a list of precious customers that you consider. You can send email newsletters to these subscribers to promote your web site. Just make sure that you have quality content and that the newsletter is short, clear, informative and interesting.
4. Affiliate programs – you should have a network of affiliate program whose products and subscribers can further help you in getting more business. 5. Bookmarking the website – make sure that the visitors bookmark your website for them to feel your presence every time they use the internet.
6. Search box – provide a search box on the web site to further assist the customers and help them locate the desired information without having any trouble.
7. Article writing – distribute articles as newsletters or by submitting them to article directories together with the link back to your web site.